Ever since Hailey Bieber's Rhode Skin launched in the UK earlier this year, we've been in the throws of “glazed donut skin” mania. After all, we're finally able to recreate her trademark dewy, glass skin using the exact best-selling products as the beauty mogul herself.
Rhode, which refers to Hailey's middle name (as well as that of her mother), was already an acclaimed beauty brand in the US, having landed there just last year with its promise of ethereal, glowing skin and glossy lips for all.
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At the time, in a joint post with Rhode's official Instagram account, Hailey Bieber wrote, "WELCOME TO THE WORLD OF RHODE."
“…we are a line of curated skincare essentials made with thoughtful intention. our formulas nourish your skin barrier to instantly give you dewy, delicious skin while improving its look and feel over time.”
“we spent years working on our formulas with our skin board of dermatologists and chemists to make sure that every rhode product restores, protects and nurtures your skin. our formulas only use high-performance ingredients at efficacious levels. each one is purposeful, non-sensitizing, and chosen for its efficacy because a happy skin barrier is a glowy skin barrier. ✨ ”
Rhode Skin landed in the UK on 17 May 2023, with Hailey speaking to GLAMOUR UK about the launch and her ultimate beauty hacks in an interview the night before.
Rhode Skin has just dropped in the UK.
The model and entrepreneur's roster of ingredients unsurprisingly includes some of the most Googled and TikTok-famous skincare actives. Think niacinamide to brighten, nourish and improve skin texture; peptides, aka amino acids that keep skin plump and firm, as well as hyaluronic acid and squalane to replenish moisture and keep the skin barrier happy.
Rhode Skin's democratic approach to beauty is also reflected in the pleasingly affordable prices, with everything costing under £30.
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What is new from Hailey Bieber's Rhode skin?
New product drops and a social media campaign featuring Hailey applying her own skincare in exotic locations is only contributing to waitlists. And the next must-have product to have on your radar? A new addition to the cult Peptide Lip Treatment, arriving on the 28th August.
Only a few weeks ago, Hailey officially declared this season “strawberry girl summer 🍓” on Instagram with a carousel of pictures that included a selfie with pink glazed lips and another picture where a Rhode-branded strawberry sticker sits on the tip of her nose.
So it perhaps comes as no surprise that a Peptide Lip Treatment in the new flavour Strawberry Glaze will be launching on the Rhode Skin site.
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Here's what you need to know (and her routine).
What is available to shop?
Hailey's hero products to date include:
- Rhode Skin Peptide Glazing Fluid (£29): Hailey's signature step to that glazed skin finish. This hydrating serum-gel hybrid, plumps and hydrates, while immediately imparting a luminous finish.
- Rhode Skin Barrier Restore Cream (£29): A fragrance-free moisturiser, which additionally features antioxidants and essential fatty acids courtesy of shea butter, which Hailey describes as “the rich recovery layer” for nourished, smoother skin in the long-term.
- Rhode Skin Peptide Lip Treatment (£16): With over 572 million views on TikTok and counting, the Lip Treatment is hailed as a one-stop-shop for plump, pillow-soft lips. In addition to the three flavours, which originally launched in May – Unscented, Salted Caramel and Watermelon Slice - there is Rhode Vanilla and the soon-to-launch Strawberry Glaze.
All Rhode products come in chic matte grey packaging, are vegan, gluten free, cruelty free and, crucially, flood all skin types with hydration – yep, even sensitive skin.
Intrigued? The GLAMOUR UK beauty team has trialled the entire range to date so you can feel confident that the products are genuinely worth purchasing. Ahead, our verdicts on Rhode Skin …
Full disclosure: I'm a sucker for a glossy lip, and as someone who has dry skin, I appreciate when a product also helps me keep my lips nice and nourished throughout the day. When I got my hands on the original three Rhode Skin Peptide Lip Treatments, I was hooked almost immediately. I loved the minimalist packaging, but most of all, I enjoyed how the formula felt on my lips both upon application and a few hours on. It provides the perfect glass-like finish and results in no stickiness whatsoever. My personal favourite? The Salted Caramel one, and if you're into sweet, dessert-like scents, you'll be obsessed, too. – Denise Primbet, GLAMOUR's Beauty Commerce Writer
I'm a lip balm girl through and through so I wasn't sure how I'd feel about the high-shine of the Peptide Lip Treatments. As it turns out, they elevate my usual makeup bag staple. Like the lovechild between a balm and a gloss, the Peptide Lip Treatments keep my lips plumper than a hotel pillow and while they do have more sheen than I'm used to, they don't feel in the least bit tacky or gloopy. My favourite flavour is the new Strawberry Glaze, which launches 28th August (join the waitlist here). As a child, I grew up in the US at a time when everyone I knew used Cherry Chapstick to hydrate their lips. I was obsessed with that little tube. The smell of the Strawberry Glaze Peptide Lip Treatment is not dissimilar; the scent is both familiar and nostalgic and I've been applying it with the same gusto. – Fiona Embleton, GLAMOUR's Acting Associate Beauty Director
This lightweight cream is a powerhouse of skin goodies including niacinamide, shea butter, squalane and peptides and the light, unscented formula feels kind to skin. So if you like your skincare simple and straight up, then this use-anytime-anywhere cream is a trouble free option that's likely to be your bag. If your skin needs more hydration support layer with the Glazing Fluid, or if you prefer something a little heftier in texture then you may want to look elsewhere. I found it super easy and pleasant to use as an everyday and travel option, which I'll switch in alongside some of my favourite hardworking actives, when my skin needs simplicity – Camilla Kay, GLAMOUR'S Deputy Editor & European Beauty Director
My go-to beauty look is all about dew saturated skin that lets freckles have their day. Basically, I worship at the altar of Hailey's glossy girl aesthetic in every Rhode Instagram post so I couldn't wait to try this serum-gel-highlighter hybrid. It didn't disappoint. The four pumps I massaged onto my freshly cleansed skin absorbed quickly and it plumped out any fine lines under my eyes, which is typically a very dry area, thanks to the hyaluronic acid in the formula. OK, it wasn't exactly screaming ‘glazed donut’, but rather it imparted a healthy, soft-focus sheen to my skin. If you want a more strategic glow, try patting a few drops onto the tops of your cheekbones and the bridge of your nose – something which makeup artists swear by on shoots for a natural highlight. Crucially, my skin stayed juicy all day without looking in the least bit greasy. – Fiona Embleton, GLAMOUR'S Acting Associate Beauty Director
It's not like any essence I've tried before.
For more from Fiona Embleton, GLAMOUR's Acting Associate Beauty Director, follow her on @fiembleton.
